CISION Impact

Measure the impact of Earned Media coverage from view to purchase with digital precision that captures real audience attributes, behaviors and conversion.

Gain insight into actual consumer and influencer audiences of your Earned Media coverage.

Reach

Stop relying on potential reach and viewership. With Cision Impact, you can confirm audience size across the web for an earned media search. See the number of total views and unique visitors for your brand, campaign or industry.

Top Sites

Understand top influencer sites where audiences access content for a specific topic or product. Strategize outreach to these audiences based on their browsing preferences.

Personas

Explore entire audiences of earned media and understand the makeup of those who saw to your coverage. Access demographics, firmographics, household data, purchase intent, and more.

Conversions

Track whether those who view earned media end up on your company’s website, whether it’s the next day or even months later. Prove the value of your communications and quantify your company’s ROI.

Through our Cision ID tracking technology and MadTech™ integrations, Cision provides the most comprehensive PR attribution in the communications industry.

Client Stories

  • Golden Agri-Resources

    By working with PR Newswire, we explored new and interesting news angles for the outcomes of our corporate social responsibility program and presented them in a more attractive Multimedia News Release format. This is an effective tool to help readers experience the event, especially through multimedia assets that are easy to access. Download >

    —— Golden Agri-Resources
  • Manulife Singapore

    PR Newswire's services complemented our efforts to reach out to the relevant media with its wide range of on-boarded media outlets. Without this service, some media outlets might not have been accessible to us. Download >

    —— Manulife Singapore
  • Air China

    Over the years, Air China leverages PR Newswire’s global media network to successfully distribute press releases in local languages to more than 20 countries and regions to better demonstrate its brand value to the public. The sincere efforts by the PR Newswire team play a key and positive role in enhancing Air China’s brand recognition globally, and we look forward to broader and deeper cooperation in the future. Download >

    —— Air China
  • Incheon Global Campus Showcases the Future of Higher-Education with Multimedia Communications

    We are delighted to have PR Newswire as a distribution partner to amplify our reach globally with our first international communication campaign. PR Newswire’s Multimedia News Release helps us to deliver our messages in a more interactive and effective way. Download >

    —— Incheon Global Campus
  • LG Highlights Longstanding Passion for Design and Innovation through PR Newswire’s Multimedia News Release Distribution

    It was the first time the head office in South Korea sent out a multimedia release. It was a good try as we could engage our target audiences with visuals including videos, as well as localise the release in multiple languages to boost engagement and media pickups. We would like to thank PR Newswire Korea for making our first multimedia release a success. Download >

    —— LG Group
  • Jakarta Land Takes the Lead in Embarking on Multimedia Communications for Indonesia Real Estate Industry

    We wanted to use a different communication approach and decided to work with PR Newswire even though we were unsure what to expect at the beginning. Fortunately, PR Newswire was able to work seamlessly with us and facilitate our requests by providing professional inputs and suggestions. It is very satisfying to see our news release can be shared globally in just a click away. Download >

    —— Jakarta Land
  • How ANX Leverages PR Newswire’s Media Network For A Successful Product Launch

    By leveraging PR Newswire’s extensive and credible media network, our story was published verbatim in hundreds of media outlets across Asia. PR Newswire was able to bring our company great benefits on a global scale! Download >

    —— ANX International