WAKEFIELD, Mass., Feb. 24, 2016 /PRNewswire-FirstCall/ --
Easy to integrate click-to-communicate and click-to-call web and app service, enables an intuitive and enhanced customer experience while reducing TCO
Xura, Inc. (NASDAQ: MESG), a leading provider of digital communications services and innovator in WebRTC technology, today launched Xura Elements, making it easy for enterprises to customize the way they communicate with customers using web tools and native mobile apps. Xura Elements fuzes simplicity, mobility and the social aspects of real-time communications with business process optimization, creating new customer engagement experiences with easy to add click-to-call and click-to-communicate options, while reducing contact center costs.
Built on Xura's WebRTC technology via the forge SDK, Xura Elements completely transforms the user experience, providing immersive, engaging, and intuitive customer dialogue with the human touch. The SDK infrastructure means that all media is encrypted end-to-end, while also providing today's latest authentication methods, ensuring that personal data is always private and secure.
"The overall goal of Xura Elements is to make it easy for companies to integrate touch of the button communications into apps while ensuring compliant outreach to customers, improving customer representatives and agent's productivity and streamlining overall operations," said JF Sullivan, CMO and EVP Enterprise, Xura. "By integrating Xura Elements, companies have complete flexibility to tailor their solution for their customers' and processes' needs within their contact centers. For example, look and feel can be customized, 'wait time' animations or product marketing videos can be played, and call routing options can be refined for business needs - so giving customers priority status or routing calls to agents based on availability and specialization - as well as easy and seamless integration to existing call center systems."
The rich capabilities and features that Xura Elements can add to web or native mobile applications include:
To see Xura Elements in action please visit Xura at Mobile World Congress 2016 on Stand 8.1A41 in Hall 8.1 - the App Planet - where its experienced team will be providing live demos across its Digital Communications, Monetization and Enterprise portfolio.
About Xura, Inc.
Xura, Inc (NASDAQ: MESG) offers a portfolio of digital services solutions that enable global communications across a variety of mobile devices and platforms. We help communication service providers (CSPs) and enterprises navigate and monetize the digital ecosystem to create innovative, new experiences through our cloud-based offerings. Our solutions touch more than three billion people through 350+ service providers and enterprises in 140+ countries. You can find us at Xura.com.
Forward-Looking Statements
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