omniture

Kim Soo Hyun rides on the wave of a Mido legend

2023-04-10 17:05 2788

LE LOCLE, Switzerland, April 10, 2023 /PRNewswire/ -- Kim Soo Hyun is confirmed as Mido's brand ambassador for another incredible year. The Korean actor invites you to discover the watchmaking brand's new masterpiece: the Ocean Star Decompression Worldtimer. This irresistible neo-vintage style piece with bright colours and cutting-edge technology will transport connoisseurs towards new horizons. Equipped with an original-style, decompression table and GMT function with a bezel that shows the world time, Mido continues to' ride on the success of a legendary piece with two special editions, taking it to new heights.


Created in the 1960s, the innovative Ocean Star Skin Diver Watch used a multicoloured scale to display decompression times. Today, the Ocean Star Decompression Worldtimer retains this vintage charm, and the addition of an additional time zone display propels it towards new horizons.

Retro look with resolutely modern performance.

Mido has used the latest technologies in their continual quest for excellence: Super-LumiNova®, a glassbox-style sapphire crystal, the formidable Calibre 80 with Nivachron™ balance-spring and GMT function, as well an easy change additional strap. A starfish engraved on the screw-down case back emphasises Mido's historic achievements in the field of water resistance, both way back in 1934 with their Aquadura system, and now with this new model water-resistant up to a pressure of 20 bar (200 m/660 ft). It is enough to revive the diving spirit of the 1960s, surfing through frontiers, testing the limits of jet lag and the waves themselves.

The Ocean Star Decompression Worldtimer also exists as a second special edition with a decompression table in gradients of yellow to orange, Mido's signature colour, on a black dial with aluminium ring and matching rubber strap.

An irresistible high-performance piece, the Ocean Star Decompression Worldtimer inspires the travellers of today to ride on the success of a Mido legend of the Sixties.

#OceanStar #Midowatches #SpecialEdition #VintageWatchLovers

TECHNICAL INFORMATION
M026.829.17.041.00 & M026.829.17.051.00

Movement        

Mido automatic calibre 80 (ETA C07.661 base), 11½''', Ø 25.60 mm, thickness: 5.86 mm, 25 jewels, 21,600 Vib/h, Nivachron™ balance-spring. Finely decorated elaborate movement, oscillating weight decorated with Côtes de Genève and Mido logo. HMSD + 24-hour GMT functions. Adjusted in three different positions for the highest precision. Power reserve of up to 80 hours.

Case                 
Polished stainless steel, bi-directional rotating bezel with blue/black aluminium ring and silver markings, natural colour Super-LumiNova® dot at 12 o'clock, diameter 40.5 mm, 2-part, glassbox-style sapphire crystal, screw-down crown and screw-down case back with polished starfish in relief and serial number, water resistant up to a pressure of 20 bar (200 m/660 ft). Lug-to-lug length 46.99 mm.

Strap                 
Textured dark blue/semi-glossy black rubber strap, polished pin buckle with engraved Mido logo.
Additional stainless steel polished Milanese mesh strap and sliding clasp that offers an optimal and secure adjustment mode.

Dial                    
Blue, with applied, polished indices highlighted with natural colour Super-LumiNova®, date window at 3 o'clock. Polished original Mido applique logo. Decompression scale represented by 4 coloured circles (yellow, green, pink and blue).

Or                       
Black, with polished applique indices highlighted with natural colour Super-LumiNova®, date window at 3 o'clock. Polished original Mido applique logo. Decompression scale represented by 4 coloured circles (in graduated colours from yellow to orange).

Hands               
Flat diamond-cut hour and minutes highlighted with natural colour Super-LumiNova®. Flat diamond-cut large seconds. Varnished red hand for the second time zone, highlighted with natural colour Super-Luminova®.

Take a better look at the watch here: https://youtu.be/JaE3DXc39qE

MIDO

Swiss watchmaker Georges Schaeren founded Mido in 1918. The name Mido – derived from "yo mido" meaning "I measure" in Spanish – expresses a deep attachment to the measurement of time. Sustained by its founder's visionary strength, the brand continues to combine watchmaking expertise, innovation, functionality and aesthetics.

Cutting-edge technology, movements renowned for their precision, materials of superior quality, and original yet timeless designs are the pillars of Mido's unique know-how. The brand draws on its expertise to proudly showcase mechanical and aesthetic features that meet the highest standards of Swiss watchmaking and to make high-end quality affordable. Mido's watches are fitted with the latest-generation automatic movements, with impressive power reserves and excellent resistance to magnetism. All chronometer models house calibres subjected to rigorous testing by the Contrôle Officiel Suisse des Chronomètres (Official Swiss Chronometer Testing Institute) and are therefore COSC-certified. Since value lies in the smallest details, Mido selects the best materials and applies high-end finishes and decorations to its dials and calibres. This technological performance is joined by original yet timeless designs with sleek lines. Beyond fashion and passing trends, Mido watches stand out for their reliability, resistance and durability.

An international name in Swiss mechanical watches, Mido is represented by 2,700 official retailers in 70 countries and its watches are available on major digital sales platforms. The brand also has its own boutiques and e-boutiques.

Mido is based in Le Locle, the centre of watchmaking excellence in the Swiss Jura and belongs to the Swatch Group, the world leader in watchmaking.

www.midowatches.com

Source: MIDO SA
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