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Avis Singapore Launches Mobile Booking App

2012-02-21 15:59 1693

SINGAPORE, Feb. 21, 2012 /PRNewswire-Asia/ -- Leading car hire company, Avis, announces the launch of its dedicated mobile site for the Singapore market: m.avis.com.sg which allows customers to search for car hire quotes and book direct from their mobile phone.

The mobile site is a replica of the existing Avis Singapore website but has been simplified to allow fast and easy booking and also gives customers the ability to check and alter existing bookings.

Functions of the Avis Singapore mobile site include the ability to search for your nearest branch, a calendar view, pricing options, service details, quick checkout and reservation checking and modifying.

The mobile site can be accessed simply by visiting m.avis.com.sg from a mobile device. Here user will be met by two options: "get a quote", or "lookup reservation". On the iPhone or Blackberry, one is given the option to create a web app by adding the site to "my home page", allowing for easy future access to the mobile site. 

Joerg A. Kossich, General Managerof Avis Singapore & Asia Business Development Manager, says: "Online trends show how the mobile channel has evolved into a strong and effective sales distribution alternative, particularly for Singapore, which is one of the largest mobile phone communities in the world. Avis continues to keep its commitment in providing its customers with world-class service and innovative products such as a mobile platform like m.avis.com.sg which is definitely a smart solution to fit to our clients' busy lifestyle."

Kossich added that in 2011 direct bookings through the official Avis Singapore website increased significantly and that with a direct mobile solution, a new and more tech-savvy market will be created addressing the needs even of the younger generation.

For more information, visit m.avis.com.sg.

About Avis in Singapore

Avis opened its first location in Singapore in 1972. Throughout the 70s, Avis grew steadily in Singapore and in the Asian region, with other operations launched in Hong Kong, the Philippines, Pakistan, Malaysia and Indonesia. More recently, developments have included openings in India in 1999 and China in 2003.

Avis Singapore operates the Avis brand throughout a network of five locations, including two city offices at 390A Havelock Road, #01-07 Waterfront Plaza, Singapore 169664; and 6 Raffles Boulevard #01-101D Marina Square Shopping Mall; and three airport locations: Changi International Airport Terminal 1, Terminal 2 and Terminal 3.

Today, Avis Singapore offers its customers a wide range of local and international mobility services combined with the "We Try Harder" (patented slogan) service and quality levels.

About Avis in Asia

In Asia, Avis is a leading provider of vehicle rental; vehicle leasing and limousine/chauffeur drive services operating over 330 locations through a network of wholly owned subsidiaries, joint ventures and licensee agreements in 22 markets. Avis opened its first operations in Asia in 1970 in Hong Kong. Throughout the 70's Avis grew steadily in the region, with operations launched in Singapore, the Philippines, Pakistan, Malaysia and Indonesia. More recently, developments have included openings in India, mainland China, Taiwan and Vietnam.

Avis is owned by Avis Budget Group, Inc. (NASDAQ: CAR), which operates and licenses the brand throughout the world. For more information about Avis Budget Group, visit www.avisbudgetgroup.com.

Source: Avis Singapore
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