TIANJIN, China, Nov. 9, 2010 /PRNewswire-Asia/ -- In the emerging domestic wine industry, with wine enterprises constantly taking measures to develop their business, Dynasty Fine Wines Group Ltd., a well-known wine enterprise with thirty years of experience in wine making and selling, is particularly active in brand promotion and seeking international recognition. Dynasty's endeavors are worthy, as world's top winemaker Michel Rolland's recent visit to its Tianjin factory and appreciation to its products are definitely a great reward to its efforts. During Michel Rolland's visit to Dynasty in Tianjin, he tasted Dynasty's wine products, and without any hesitation, recommended Dynasty Merlot Dry Red Wine 2003 to media from France, Spain, Germany and China when he was receiving interviews.
Michel Rolland's visit initiated an in-depth communication in the wine industry between France and China, which was brought about by an unexpected encounter at the Hong Kong International Spirit Fair held in May. At the exposition, Dynasty exhibited several excellent wines whose aromas attracted Michel Rolland, the renowned winemaker who has tasted all top-class wines around the world. " I didn't believe fine wines could be produced in China thirty years ago, but now I'm tasting the wines produced by Dynasty, and they are among the world's best," he remarked after tasting Dynasty's wines at Dynasty's booth. No rewards can be greater than the recognition and appreciation from Michel Rolland for Dynasty's conscientious endeavor in wine making over thirty years and significant contribution to China's wine industry.
As the world's top winemaker, Michel Rolland's name is the synonymous with world-class quality wines. The wine recommended by him will be doubled-priced and achieve a dramatic sales increase. However, as a top winemaker with his own stringent taste for wine, he will not rashly recommend any wine except if the wine is of top-class quality and is truly an attraction to him. "I think Dynasty Merlot Dry Red Wine 2003 meets major Chinese wine consumer's demand and will receive popularity among them," Michel Rolland commented at the China and France wines seminar, which convincingly proved that Dynasty Merlot Dry Red Wine 2003 is among the top-class wines in the world.
"There is room for Chinese winery to improve, this is why I came here and discussed with Dynasty how to enhance their technique to make finer wines, though Dynasty's high-end wines are now comparable with world-class wines," Michel Rolland said. Admittedly, there is still a big gap between the overall wine-making capability of the current Chinese wine industry and the world level. However, there are such wineries that have reached international high standards like Dynasty Fine Wine Group. As the industry leader, Dynasty invited the world renowned winemaker for in-depth communication about wine making, so as to enhance China's techniques in grape selection, cultivation, harvesting and brewing, narrowing the gap between international wine-making techniques and offering premium wine products to Chinese customers and customers around the world.
A true winemaking master not only judges a wine upon its taste, but also takes the wine's expected sales performance in the market into consideration. So, wines that are recommended by a true master easily achieve excellent sales performance in the market. As a leader of China's wine industry, Dynasty brought China's wine industry onto the international track of full juice fermentation, and made a new era for Chinese wine making industry. The honorable high appreciation Dynasty received from Michel Rolland is a great encouragement to the Chinese wine industry. His positive comments justify the correct approach taken by the Chinese wine industry to keep a high investment in techniques and high wine quality, which will eventually lead the industry to the top of international wine making.
