omniture

DocDoc Shares Digital Marketing Best Practices for Doctors in New Guide

2013-03-27 06:00 2953
 

SINGAPORE, March 27, 2013 /PRNewswire/ -- DocDoc Pte. Ltd. (http://docdoc.com), Asia's leading medical specialist appointment portal, has announced the release of "DocDoc's Guide to Digital Marketing," a comprehensive 42-page report that includes examples, actionable tips and advice to help physicians and their medical practices become more discoverable online. The guide retails for $995 SGD but is free to doctors who are signed to its platform.

Cover Design for
Cover Design for "DocDoc's Guide to Digital Marketing"

DocDoc augments a doctor's current marketing program by acting as their go-to digital content and advertising partner in a way that expands a physician's digital footprint that results in new patient appointments.

What's In the Guide:

  • How to generate more patients online
  • Social media's impact on healthcare
  • Understanding search engines
  • Email & content marketing
  • Using analytics to measure ROI

DocDoc also describes the benefits of 17 popular social networks, including: Facebook, Twitter, Quora, Foursquare, Pinterest, Flickr, Google+, LinkedIn, Myspace, Digg, Reddit, Naver, Scribd, Slideshare, Vimeo, Tumblr and Stumbleupon.

"Most doctors we speak to are looking for fresh insights and ideas that can help make their medical practices more visible online," said Kaiying Chin, Director of Business Development at DocDoc. "We published our guide to digital marketing to help our network of doctors learn how to become better Internet marketers, attracting new patients at an affordable ROI."

To get a free copy of our guide, Singapore doctors should call +65 6684 8880 and Korean doctors should call +82 70 4632 6637 to schedule a consultation with one of our healthcare sales reps.

DocDoc is the fastest and most convenient way for patients to find the right doctor or dentist in Singapore or South Korea and book an appointment online. Thousands of doctors utilize our appointment booking platform to acquire new patients every day.

DocDoc is the only medical appointment booking portal that is available in five languages: English, Simplified Chinese, Korean, Vietnamese and Bahasa Malaysian.

DocDoc was the first healthcare portal in Asia to launch an Appointment-By-Phone concierge service.

Over 29,000 doctor profiles are listed on the DocDoc platform -- firmly establishing DocDoc as the largest and most comprehensive patient-booking platform in Asia. Additionally, DocDoc has over 1,300 key opinion-leading physicians who provide real-time appointment availability on its platform.

About DocDoc

DocDoc is the fastest and most convenient way for patients to find the right doctor and book an appointment online in Singapore and South Korea. DocDoc solves an age-old business problem, efficiently filling a doctor's appointment book with new and returning patients. Patients can easily look for doctors by searching through doctor profiles on our website, and once they find the right physician, they can view the time slots the doctor has available and then make an appointment. The company's website and mobile site, its telephone concierge service, as well as its mobile app for iPhone, are free for patients. DocDoc's investors include influential business leaders, doctors, and venture capitalists from Asia and Silicon Valley, including Mr Koh Boon Hwee (former Chairman of DBS bank, Singtel, and Singapore Airlines), 500 Startups (leading Silicon Valley VC led by Dave McClure, formerly with PayPal and Facebook), and Jungle Ventures (a Singaporean VC, backed by the Singapore Government's NRF program).

For more information about DocDoc, please contact:

Jon Samsel, CMO, DocDoc
T: +65-6684-8880
E: jon.samsel@docdoc.com
http://docdoc.com

Source: DocDoc Pte. Ltd.
collection