omniture

NetEase.com Reports First Quarter 2009 Unaudited Financial Results

2009-05-20 19:03 2844


BEIJING, May 20 /PRNewswire-Asia/ -- NetEase.com, Inc. (Nasdaq: NTES), one of China’s leading Internet and online game services providers, today announced its unaudited financial results for the quarter ended March 31, 2009.

William Ding, Chief Executive Officer and Director of NetEase said, “Our online game business continued to perform well during the first quarter as a result of the longevity of our game lifecycles, strong user loyalty among our gamers and robust online communities.”

“Fantasy Westward Journey (“FWJ”) has maintained a steady user base, and we are planning a variety of promotional activities via diversified channels in the upcoming summer season to reinforce the long-standing popularity of FWJ and promote its appeal to new gamers. The performance of Westward Journey Online II (“WWJ2”) is another indicator of our brand’s longevity in the marketplace as the number of online registered users remained steady through the first quarter. Recently introduced promotional activities to enhance game play continue to attract new users and retain existing players, and we plan to continue releasing expansion packs in due course to further enhance this game’s appeal to our users.”

“Diversification of our game product offerings through strategic licensing opportunities is an integral part of our long-term growth plan. Our recent successful execution in this area has resulted in the expansion of our partnership with Blizzard Entertainment(R) to license World of Warcraft(R) in mainland China for a term of three years following the re-launch of that game after the expiration of the current license agreement. Adding to our existing licensing agreements for other Blizzard Entertainment games like Warcraft III and StarCraft II and the Battle.net platform, this new licensing achievement positions NetEase with the most popular MMORPG worldwide in addition to our outstanding portfolio of market leading in-house developed games.”

Mr. Ding continued, “While advertisers remained cautious overall during the first quarter as the global economic slowdown continued and as reflected in the decrease in our revenue from advertising services, the Chinese government’s stimulus measures and continually expanding internal consumption power have delivered some initial signs of recovery. To accommodate future market stability and an expected return to online advertising spending growth later this year, we remain on plan to complete several new products and upgrades to our existing channels and add new channels by the end of the first half of 2009 to create more premium ad space for our advertisers.”

“NetEase maintains a very strong balance sheet with ample cash resources to fund our ongoing development of world-class online games and premium online content and our third-party licensing arrangements.” Mr. Ding concluded.

First Quarter 2009 Financial Results

Revenues

Total revenues for the first quarter of 2009 were RMB781.7 million (US$114.4 million), compared to RMB801.7 million (US$117.3 million) and RMB651.9 million (US$95.4 million) for the fourth and first quarters of 2008, respectively.

Revenues from online games were RMB724.0 million (US$106.0 million) for the first quarter of 2009, compared to RMB672.5 million (US$98.4 million) and RMB555.9 million (US$81.4 million) for the fourth and first quarters of 2008, respectively.

Revenues from advertising services were RMB41.0 million (US$6.0 million) for the first quarter of 2009, compared to RMB111.8 million (US$16.4 million) and RMB77.1 million (US$11.3 million) for the fourth and first quarters of 2008, respectively.

Revenues from wireless value-added services and others (“WVAS and others”) were RMB16.6 million (US$2.4 million) for the first quarter of 2009, compared to RMB17.4 million (US$2.6 million) and RMB18.9 million (US$2.8 million) for the fourth and first quarters of 2008, respectively.

Gross Profit

Gross profit for the first quarter of 2009 was RMB641.7 million (US$93.9 million), compared to RMB639.0 million (US$93.5 million) and RMB532.0 million (US$77.9 million) for the fourth and first quarters of 2008, respectively.

The slight quarter-over-quarter increase in gross profit was primarily attributable to the continued strong revenue growth from the Company’s flagship games, FWJ and WWJ2 as well as Tianxia II, coupled with cost savings on staff-related costs in the current quarter, which was largely offset by the significant decrease in advertising revenues. The first quarter is normally a low season for the advertising industry in China, especially in 2009 due to the global economic slowdown. Many of the Company’s advertisers delayed or reduced their advertising spending. The reduction in advertising revenues was partly offset by reduced business taxes and content cost. The year-over-year increase in gross profit was primarily attributable to the strong revenue growth from the Company’s flagship games, partially offset by the significant decrease in advertising revenues as explained above.

Gross Profit (Loss) Margin

Gross profit margin for the online game business for the first quarter of 2009 was 90.0%, compared to 88.0% and 90.2% for the fourth and first quarters of 2008, respectively. The quarter-over-quarter increase in gross profit margin was primarily due to cost savings on staff-related costs. The

year-over-year gross profit margin remained relatively stable.

Gross loss margin for the advertising business for the first quarter of 2009 was 13.1%, compared to gross profit margin of 51.1% and 45.8% for the fourth and first quarters of 2008, respectively. The quarter-over-quarter and year-over-year decreases in gross profit margin were primarily attributable to significantly reduced advertising revenues in the current quarter as explained above.

Gross loss margin for the WVAS and others business for the first quarter of 2009 was 22.3%, compared to 24.9% and 6.2% for the fourth and first quarters of 2008, respectively. The quarter-over-quarter gross loss margin remained relatively stable. The year-over-year increase in gross loss margin was mainly due to a reduction in revenues from SMS services, partially offset by increased revenues from premium e-mail services.

Operating Expenses

Total operating expenses for the first quarter of 2009 were RMB150.6 million (US$22.0 million), compared to RMB168.5 million (US$24.7 million) and RMB127.6 million (US$18.7 million) for the fourth and first quarters of 2008, respectively. The quarter-over-quarter decrease in selling and marketing expenses was primarily attributable to reduced sales and marketing promotion costs related to games and advertising services, and reduced staff-related costs. The quarter-over-quarter decrease in research and development expenses was primarily due to a reduction in bonus accruals. The foregoing decreases were partially offset by increased general and administration expenses resulting from increased provision for bad debts on overdue accounts receivable balances and increased headcount and game management staff-related costs.

The year-over-year increase in selling and marketing expenses was mainly due to increased temporary staff costs for promoting online games and increased promotional activities related to advertising services in the current quarter. The year-over-year increase in general and administration expenses was mainly caused by increased provision for bad debts and increased headcount. The year-over-year increase in research and development expenses was mainly caused by higher depreciation expense related to additional servers acquired to develop online game and search engine services and increased bandwidth usage and server custody fees, resulting from increased usage by the development teams in online game, advertising and search engine areas.

Net Profit

Net profit for the first quarter of 2009 totaled RMB416.7 million (US$61.0 million), compared to RMB575.9 million (US$84.3 million) and RMB269.4 million (US$39.4 million) for the fourth and first quarters of 2008, respectively. During the current quarter, the Company reported a net foreign exchange loss of RMB47.5 million (US$7.0 million) under Other, net, compared to losses of RMB22.0 million (US$3.2 million) and RMB50.4 million (US$7.4 million) for the fourth and first quarters of 2008, respectively. The quarter-over-quarter increase and year-over-year decrease in foreign exchange loss was mainly related to the translation loss on Euro-denominated bank deposit balances as of March 31, 2009 as the exchange rate of the Euro against the RMB fluctuated over the periods. NetEase reported basic and diluted earnings per American depositary share (“ADS”) of US$0.48 and US$0.47, respectively, for the first quarter of 2009. The Company reported basic and diluted earnings per ADS of US$0.66 and US$0.65 and US$0.32 and US$0.30 for fourth and first quarters of 2008, respectively.

Income Taxes

Effective as of January 1, 2008, the Chinese government adopted a new income tax law which unified the enterprise income tax payable by domestic and foreign-invested enterprises at 25%. For the first three quarters of 2008, the Company followed the applicable accounting standards and adopted the statutory rate of 25% in making tax provisions, except for entities still enjoying unexpired tax holidays. By December 31, 2008, the Company’s applications for High/New Technology Enterprises (“HNTEs”) status by certain of its subsidiaries had been assessed and included in the relevant Chinese government authority’s published list of approved HNTEs, with the over-paid income taxes for the first three quarters of fiscal year 2008 duly refunded. Accordingly, the Company recorded a net tax benefit of RMB79.9 million (US$11.7 million) in the fourth quarter of 2008. For the first quarter of 2009, the Company recorded a net tax provision of RMB61.7 million (US$9.0 million) based on the applicable preferred tax rate of 15% for HNTEs, except for certain subsidiaries still enjoying unexpired tax holidays and at 25% for certain variable interest entities. For the first quarter of 2008, the Company recorded a tax charge of RMB114.8 million (US$16.8 million).

Other Information

As of March 31, 2009, the Company’s cash and time deposits totaled RMB6.0 billion (US$882.6 million), compared to RMB5.6 billion (US$821.5 million) as of December 31, 2008. In addition, the Company had a restricted cash balance of RMB82.0 million (US$12.0 million), representing a security deposit placed with a court in Guangzhou, China in connection with certain arbitration proceedings against the property developer of the office building located in Guangzhou, China, which is occupied by the Company. The Company and Mr. Ding agreed that Mr. Ding would initiate such arbitration due to the property developer’s failure to complete registration for the transfer of title to the property to Mr. Ding who has agreed to on-sell the property to NetEase at cost and the property developer’s mortgaging of the property in contravention of its agreement with Mr. Ding. The arbitration proceedings are currently in the preliminary stage.

Cash flows generated from operating activities totaled RMB567.8 million (US$83.1 million) for the first quarter of 2009, compared to RMB514.0 million (US$75.2 million) and RMB495.0 million (US$72.4 million) for the fourth and first quarters of 2008, respectively.

On September 12, 2008, the Company’s Board authorized a new share repurchase program of up to US$100 million of the Company’s outstanding ADSs for a period not to exceed one year. As of March 31, 2009, the Company had spent in aggregate a total purchase consideration of approximately US$13.1 million (including transaction costs).

** The United States dollar (US$) amounts disclosed in this press release are presented solely for the convenience of the reader. Translations of amounts from RMB into United States dollars for the convenience of the reader were calculated at the noon buying rate of US$1.00 = RMB6.8329 on March 31, 2009 in The City of New York for the cable transfers of RMB as certified for customs purposes by the Federal Reserve Bank of New York. No representation is made that the RMB amounts could have been, or could be, converted into US$ at that rate on March 31, 2009, or at any other certain date. The percentages stated are calculated based on RMB.

Notes to Unaudited Financial Information

The unaudited financial information disclosed in this press release is preliminary. The audit of the financial statements and related notes to be included in our annual report on Form 20-F for the year ended December 31, 2008 is still in progress. In addition, because an audit of our internal controls over financial reporting in connection with section 404 of the Sarbanes-Oxley Act of 2002 has not yet been completed, we make no representation as to the effectiveness of those internal controls as of the end of fiscal year 2008. Adjustments to the financial statements may be identified when the audit work is completed, which could result in significant differences between our audited financial statements and this preliminary unaudited financial information.

Conference Call

NetEase’s management team will host a conference call at 9:00 p.m. Eastern Time on Wednesday, May 20, 2009 (Beijing/Hong Kong Time: 9:00 a.m., Thursday, May 21, 2009). Chief Executive Officer William Ding and Acting Chief Financial Officer Onward Choi will be on the call to discuss the quarterly results and answer questions.

Interested parties may participate in the conference call by dialing

877-941-2068 (international: 480-629-9712), 10-15 minutes prior to the initiation of the call. A replay of the call will be available by dialing 800-406-7325 (international 303-590-3030), and entering passcode 4063444#. The replay will be available through June 3, 2009.

This call is being webcast live and archived, and will be available for 12 months on NetEase’s corporate web site at http://corp.netease.com , Investor Info: Earnings Call.

About NetEase

NetEase.com, Inc. is a leading China-based Internet technology company that pioneered the development of applications, services and other technologies for the Internet in China. NetEase’s online communities and personalized premium services have established a large and stable user base for the NetEase websites which are operated by its affiliates. In particular, NetEase provides online game services to Internet users through the in-house development or licensing of massively multi-player online role-playing games, including Fantasy Westward Journey, Westward Journey Online II, Westward Journey Online III, Tianxia II and Datang.

NetEase also offers online advertising on its websites which enables advertisers to reach its substantial user base. In addition, NetEase has paid listings on its search engine and web directory and classified advertising services, as well as an online mall, which provides opportunities for

e-commerce and traditional businesses to establish their own storefront on the Internet. NetEase also offers wireless value-added services such as news and information content, matchmaking services, music and photos from the Web which are sent over SMS, MMS, WAP, IVR and Color Ring-back Tone technologies.

Other community services which the NetEase websites offer include instant messaging, online personal advertisements, matchmaking, alumni clubs and community forums. NetEase is also the largest provider of free email services in China. Furthermore, the NetEase websites provide various channels of content. NetEase aggregates news content on world events, sports, science and technology, and financial markets, as well as entertainment content such as cartoons, games, astrology and jokes, from over one hundred international and domestic content providers.

This press release contains statements of a forward-looking nature. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. You can identify these

forward-looking statements by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. The accuracy of these statements may be impacted by a number of business risks and uncertainties that could cause actual results to differ materially from those projected or anticipated, including risks related to: the risk that NetEase will not be successful in its product diversification efforts, including its focus on item- and fee-based games and entry into strategic licensing arrangements; the risk that the online game market will not continue to grow or that NetEase will not be able to maintain its leading position in that market, which could occur if, for example, its new online games or expansion packs and other improvements to its existing games do not become as popular as management anticipates; the ability of NetEase to effectively market its games and other services and achieve a positive return on its marketing expenditures; the risk that changes in Chinese government regulation of the online game market may limit future growth of NetEase’s revenue or cause revenue to decline; the risk that NetEase may not be able to continuously develop new and creative online services; the risk that NetEase will not be able to control its expenses in future periods; competition in NetEase’s existing and potential markets; governmental uncertainties (including possible changes in the effective tax rates applicable to NetEase and its subsidiaries and affiliates and the ability of NetEase to receive and maintain approvals of the preferential tax treatments and general competition and price pressures in the marketplace; the risk that the online advertising industry in China will continue to be adversely affected by the recent global economic slowdown or other factors beyond NetEase’s control; the risk that fluctuations in the value of the Renminbi with respect to other currencies could adversely affect NetEase’s business and financial results; and other risks outlined in NetEase’s filings with the Securities and Exchange Commission. NetEase does not undertake any obligation to update this forward-looking information, except as required under applicable law.

Contact for Media and Investors:

Brandi Piacente

Investor Relations

Email: brandi@corp.netease.com

Tel: +1-212-481-2050

Li Jia

NetEase.com, Inc.

Email: liddyli@corp.netease.com

Tel: +86-10-8255-8208

NETEASE.COM, INC.

UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS

December 31, March 31, March 31,

2008 2009 2009

RMB RMB USD (Note 1)

Assets

Current assets:

Cash 793,407,922 792,196,789 115,938,590

Time deposits 4,820,000,100 5,238,315,272 766,631,338

Accounts receivable, net 231,030,576 113,017,895 16,540,253

Prepayments and other

current assets 104,092,051 137,667,769 20,147,781

Deferred tax assets 25,248,842 42,408,242 6,206,478

Total current assets 5,973,779,491 6,323,605,967 925,464,440

Non-current assets:

Non-current rental deposits 3,443,249 3,773,703 552,284

Property, equipment and

software, net 258,787,534 260,052,681 38,058,903

Land use right, net 12,563,485 12,498,836 1,829,214

Prepayment for license right 27,463,600 27,463,600 4,019,318

Deferred tax assets 12,444,636 12,634,293 1,849,038

Restricted cash -- 82,000,000 12,000,761

Other long-term assets 57,411,308 52,937,596 7,747,457

Total non-current assets 372,113,812 451,360,709 66,056,975

Total assets 6,345,893,303 6,774,966,676 991,521,415

Liabilities and Shareholders’

Equity

Current liabilities:

Accounts payable 119,829,878 100,517,356 14,710,790

Salary and welfare payables 94,922,963 57,406,869 8,401,538

Taxes payable 104,754,356 133,956,900 19,604,692

Deferred revenue 447,725,795 454,772,821 66,556,341

Accrued liabilities 61,815,070 81,424,806 11,916,581

Total current liabilities 829,048,062 828,078,752 121,189,942

Long-term payable:

Other long-term payable 200,000 200,000 29,270

Total long-term payable 200,000 200,000 29,270

Total liabilities 829,248,062 828,278,752 121,219,212

Shareholders’ equity 5,516,645,241 5,946,687,924 870,302,203

Total liabilities and

shareholders’ equity 6,345,893,303 6,774,966,676 991,521,415

The accompanying notes are an integral part of this press release.

NETEASE.COM, INC.

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

Quarter Ended

March 31, December 31, March 31, March 31,

2008 2008 2009 2009

RMB RMB RMB USD (Note 1)

Revenues:

Online game

services 555,859,907 672,491,424 724,023,597 105,961,392

Advertising

services 77,144,002 111,800,172 41,030,255 6,004,808

Wireless

value-added

services and

others 18,919,553 17,424,193 16,640,705 2,435,380

Total revenues 651,923,462 801,715,789 781,694,557 114,401,580

Business taxes (7,469,810) (10,509,954) (5,772,131) (844,756)

Total net

revenues 644,453,652 791,205,835 775,922,426 113,556,824

Total cost of

revenues (112,495,076) (152,249,013) (134,228,461) (19,644,435)

Gross profit 531,958,576 638,956,822 641,693,965 93,912,389

Operating

expenses:

Selling and

marketing

expenses (38,246,993) (67,395,203) (47,510,899) (6,953,255)

General and

administrative

expenses (43,143,442) (45,760,016) (52,295,550) (7,653,493)

Research and

development

expenses (46,184,577) (55,308,137) (50,789,431) (7,433,071)

Total

operating

expenses (127,575,012) (168,463,356) (150,595,880) (22,039,819)

Operating

profit 404,383,564 470,493,466 491,098,085 71,872,570

Other income

(expenses):

Investment

income 101,650 90,615 102,922 15,063

Interest

income 30,873,332 42,787,380 35,560,102 5,204,247

Other, net (51,178,963) (17,387,729) (48,319,337) (7,071,571)

Net income

before tax 384,179,583 495,983,732 478,441,772 70,020,309

Income tax (114,832,848) 79,850,979 (61,739,147) (9,035,570)

Net income

after tax 269,346,735 575,834,711 416,702,625 60,984,739

Add: Net loss

attributable to

noncontrolling

interest 3,511 19,020 18,217 2,666

Net income

attributable

to the

Company’s

shareholders 269,350,246 575,853,731 416,720,842 60,987,405

Earnings per

share, basic 0.09 0.18 0.13 0.02

Earnings per

ADS, basic 2.22 4.49 3.25 0.48

Earnings per

share,

diluted 0.08 0.18 0.13 0.02

Earnings per

ADS, diluted 2.08 4.46 3.23 0.47

Weighted

average

number of

ordinary

shares

outstanding,

basic 3,028,995,782 3,209,693,009 3,207,759,573 3,207,759,573

Weighted

average

number

of ADS

outstanding,

basic 121,159,831 128,387,720 128,310,383 128,310,383

Weighted

average

number of

ordinary

shares

outstanding,

diluted 3,233,744,526 3,227,031,848 3,224,599,184 3,224,599,184

Weighted

average

number

of ADS

outstanding,

diluted 129,349,781 129,081,274 128,983,967 128,983,967

The accompanying notes are an integral part of this press release.

NETEASE.COM, INC.

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

Quarter Ended

March 31, December 31, March 31, March 31,

2008 2008 2009 2009

RMB RMB RMB USD (Note 1)

Cash flows

from operating

activities:

Net income 269,346,735 575,834,711 416,702,625 60,984,739

Adjustments

to reconcile

net profit

to net cash

provided by

operating

activities:

Depreciation

and

amortization 24,085,433 21,214,759 21,979,596 3,216,730

Share-based

compensation

cost 19,282,517 11,712,364 10,814,590 1,582,723

Allowance/

(reversal) of

provision

for doubtful

debts (1,202,665) 1,768,291 6,134,584 897,801

(Gain)/Loss

on disposal

of property,

equipment

and software (53,816) (192,511) 16,800 2,459

Unrealized

exchange

losses 50,399,867 21,131,801 47,547,400 6,958,597

Net equity

share of

losses (gains)

from associated

companies 386,123 (113,653) 1,051,010 153,816

Others -- (9,014) (25) (4)

Changes in

operating assets

and liabilities:

Accounts

receivable 53,521,635 (14,699,446) 111,878,097 16,373,443

Prepayments

and other

current

assets (5,467,334) (37,373,232) (31,374,284) (4,591,650)

Deferred

tax assets (6,896,626) 4,597,642 (17,159,400) (2,511,291)

Deferred

tax assets -

non-current (84,913) 6,364,324 (189,657) (27,756)

Accounts

payable (900,446) (39,605,453) (18,372,015) (2,688,758)

Salary and

welfare

payables (17,343,345) 41,161,456 (37,516,094) (5,490,508)

Taxes

payable 68,672,447 (73,972,379) 29,202,544 4,273,814

Deferred

revenue 40,579,198 3,858,634 7,047,026 1,031,337

Accrued

liabilities 635,974 (7,672,623) 20,021,583 2,930,174

Net cash

provided by

operating

activities 494,960,784 514,005,671 567,784,380 83,095,666

Cash flows

from investing

activities:

Purchase of

property,

equipment

and

software (15,418,337) (47,987,508) (23,031,133) (3,370,623)

Proceeds from

sale of

property,

equipment

and software 56,540 11,603 15,755 2,306

Prepayment for

land use right (822,182) -- -- --

Prepayment for

royalties -- (13,687,749) -- --

Investment in

an associated

company -- (2,559,525) -- --

Transfer to

restricted

cash -- -- (82,000,000) (12,000,761)

Net change

in time

deposits

with terms

of three

months (252,686,082) 974,552,227 913,788,700 133,733,656

Placement/

rollover

of matured

time

deposits (422,426,062) (1,817,119,582) (2,099,024,248) (307,193,761)

Uplift of

matured time

deposits 126,035,000 290,674,696 718,163,495 105,103,762

Net change

in other

assets (412,578) (5,682,050) (634,380) (92,842)

Net cash

used in

investing

activities(565,673,701) (621,797,888) (572,721,811) (83,818,263)

Cash flows

from financing

activities:

Capital

contribution

from non-

controlling

interest -- 23,641 640 94

Proceeds

from employees

exercising

stock options 642,039 1,426,708 2,524,853 369,514

Repurchase

of company

shares (76,433,652) (88,868,640) -- --

Net cash

provided by

(used in)

financing

activities (75,791,613) (87,418,291) 2,525,493 369,608

Effect of

exchange

rate changes

on cash held

in foreign

currencies (74,851,929) 3,579,775 1,200,805 175,739

Net decrease

in cash (221,356,459) (191,630,733) (1,211,133) (177,250)

Cash,

beginning of

the quarter 2,482,820,821 985,038,655 793,407,922 116,115,840

Cash, end of

the quarter 2,261,464,362 793,407,922 792,196,789 115,938,590

Supplemental

disclosures

of cash flow

information:

Cash paid

for income

tax, net of

tax refund 33,512,049 16,023,949 45,079,890 6,597,475

Supplemental

schedule of

non-cash

investing

and financing

activities:

Treasury stock

cancellation -- 89,293,078 -- --

Fixed asset

purchases

financed by

accounts

payable and

accrued

liabilities 9,716,130 37,302,324 35,955,208 5,262,071

The accompanying notes are an integral part of this press release.

NETEASE.COM, INC.

UNAUDITED SEGMENT INFORMATION

Quarter Ended

March 31, December 31, March 31, March 31,

2008 2008 2009 2009

RMB RMB RMB USD (Note 1)

Revenues:

Online game

services 555,859,907 672,491,424 724,023,597 105,961,392

Advertising

services 77,144,002 111,800,172 41,030,255 6,004,808

Wireless value-

added services

and others 18,919,553 17,424,193 16,640,705 2,435,380

Total revenues 651,923,462 801,715,789 781,694,557 114,401,580

Business taxes:

Online game

services (747,630) (892,846) (1,456,904) (213,220)

Advertising

services (6,557,240) (9,502,935) (4,161,980) (609,109)

Wireless value-

added services

and others (164,940) (114,173) (153,247) (22,427)

Total business

taxes (7,469,810) (10,509,954) (5,772,131) (844,756)

Net revenues:

Online game

services 555,112,277 671,598,578 722,566,693 105,748,172

Advertising

services 70,586,762 102,297,237 36,868,275 5,395,699

Wireless value-

added services and

others 18,754,613 17,310,020 16,487,458 2,412,953

Total net revenues 644,453,652 791,205,835 775,922,426 113,556,824

Cost of revenues:

Online game

services (54,290,222) (80,640,289) (72,363,943) (10,590,517)

Advertising

services (38,290,401) (49,984,535) (41,707,441) (6,103,915)

Wireless value-

added services and

others (19,914,453) (21,624,189) (20,157,077) (2,950,003)

Total cost of

revenues (112,495,076) (152,249,013) (134,228,461) (19,644,435)

Gross profit

(loss):

Online game

services 500,822,055 590,958,289 650,202,750 95,157,655

Advertising

services 32,296,361 52,312,702 (4,839,166) (708,216)

Wireless value-

added services and

others (1,159,840) (4,314,169) (3,669,619) (537,050)

Total gross profit 531,958,576 638,956,822 641,693,965 93,912,389

Gross profit (loss)

margin:

Online game

services 90.2% 88.0% 90.0% 90.0%

Advertising

services 45.8% 51.1% (13.1%) (13.1%)

Wireless value-

added services and

others (6.2%) (24.9%) (22.3%) (22.3%)

The accompanying notes are an integral part of this press release.

NETEASE.COM, INC.

NOTES TO UNAUDITED FINANCIAL INFORMATION

Note 1: The conversion of Renminbi (RMB) into United States dollars (USD)

is based on the noon buying rate of USD1.00 = RMB6.8329 on March 31, 2009

in The City of New York for cable transfers of Renminbi as certified for

customs purposes by the Federal Reserve Bank of New York.

Note 2: Share-based compensation cost reported in the Company’s unaudited

condensed consolidated statements of operations is set out as follows:

Quarter Ended

March 31, December 31, March 31, March 31,

2008 2008 2009 2009

RMB RMB RMB USD

(Note 1)

Share-based compensation cost

included in:

Cost of revenue 3,147,772 3,294,120 2,871,354 420,225

Operating expenses

- Selling and marketing expenses 2,548,679 1,328,916 952,155 139,349

- General and administrative

expenses 7,084,995 3,464,280 3,809,875 557,577

- Research and development

expenses 6,501,071 3,625,048 3,181,206 465,572

Source: NetEase.com, Inc.
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