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Synacor’s Technology to Power VirginMedia.com

2007-02-09 08:28 984

Synacor to drive U.K.’s largest broadband provider with its portal and single sign-on technology platform

BUFFALO, N.Y., Feb. 9 /Xinhua-PRNewswire/ -- Synacor, a leader in the development and delivery of Internet tools and portals for the cable and telecom industries, today announced its partnership with Virgin Media, enabling the company to provide a completely new user experience for its broadband customers.

Virgin Media launches today in the U.K. and Synacor has been chosen to power its website, virginmedia.com, which also will launch today. Virgin Media is the largest broadband internet provider in the United Kingdom and currently provides broadband services to more than 3 million subscribers.

"Synacor’s solution made perfect sense for the virginmedia.com site because it will not only enable us to provide our customers with a wide range of valued services from virginmedia.com, it also will enhance our productivity, and lower our costs," said Chris Bunyan, director of portal management for Virgin Media.

Synacor has provided Virgin Media with its technology platform, which includes a content management system that powers the graphical user interface for Virginmedia.com and a single sign-on capability that enables Virgin Media to make many online premium content packages and other applications available from virginmedia.com as part of its online services.

"We are very excited about assisting Virgin Media in its efforts to produce a compelling online experience for consumers. Our platform will bring Virgin Media’s users a much richer experience," explained Ron Frankel, president and CEO of Synacor. "Our tools, deployed through Virginmedia.com, will simplify the way Virgin Media customers get their digital media."

As a result of the company’s expansion into the international market and the launch of virginmedia.com, Synacor will add 3 million U.K. broadband subscribers to its existing 20 million broadband customers and 50 million cable television customers in the U.S.

About Virgin Media

Virgin Media is an innovative and pioneering UK entertainment and communications business. For the first time consumers can get everything they need from one company -- the UK’s only quad play of TV, broadband, phone and mobile plus the most advanced TV on demand service available, the UK’s first high definition TV service and V+, our high specification personal video recorder. We’re the UK’s most popular broadband provider, the largest virtual mobile network operator and the second largest provider of pay TV and home phone.

Virgin Media is the largest Virgin company in the world and has almost 10 million customers. To find out more visit http://www.virginmedia.com .

About Synacor

Synacor builds Internet tools and portals that simplify the way consumers get their digital media. Its technology platform provides private label portals, premium online content and email collaboration suites to broadband service providers such as cable operators, telecommunications companies, Internet service providers and others. Synacor provides the focused expertise and technology that allow both service providers and content providers to extend their brands online and create a relevant, personalized online experience for consumers through a single sign-on portal, enhanced content packaging and aggregated billing. For more information on Synacor, please visit http://www.synacor.com .

Source: Synacor
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