SYDNEY and MELBOURNE, Australia, Jan. 7, 2013 /PRNewswire/ -- The Australian Broadcasting Corporation, and live-streaming company, Spondo.com today announce that they have signed an agreement which enables high-profile children's content from the ABC (including: The Wiggles, Bob The Builder, Dorothy The Dinosaur and many others) to be available through Spondo's proprietary syndication platform and dedicated children's channel: www.123tv.com.au which launches today. Organisations, like children's charities, schools, childcare centres and others can sign up as an affiliate to offer Spondo's www.123tv.com.au channel, which includes the ABC content, to their members and generate revenue. Spondo is also proud to announce that Starlight Children's Foundation Australia will headline its participating charities.
Spondo, an innovative start-up provides a proprietary platform for content providers to syndicate their content across a wide range of websites and devices. This service creates additional revenue opportunities for both parties as well as empowering a much larger audience to view the content online via affiliate networks and their communities.
"We are thrilled to be working with the ABC and their library of some of the world's most beloved children's shows," said Spondo CEO Geoff Collinson. "Now, parents and children around the world will be able to watch their content while organisations, such as charities, childcare centres and schools, will be able to offer the ABC's content to their communities through our platform. It's a huge step forward for us."
The ABC has long dominated the genres of children's, documentaries, news, and lifestyle programming in Australia and, in recent years, have been able to widen these offerings to select markets via distribution deals. But with Spondo, anyone, anywhere, through any site that creates a playlist of their content, can enjoy the wonderful shows for which the ABC has become famous.
"The ABC believes that its programming is relevant to the world at large, yet legacy terrestrial and cable deals have limitations," said ABC's General Manager of Digital Business Development, Robert Hutchinson. "With Spondo's innovative syndication model, our shows can be seen anywhere, through any site. This represents a new and very exciting opportunity for us to reach beyond our traditional outlets."
Starlight Children's Foundation Australia is among the country's best known and celebrated charities with a mission to brighten the lives of seriously ill and hospitalised children, and their families, throughout Australia. The organization has a long history of media partnerships and content creation, including their Starlight TV, Captain Starlight characters and in-hospital Starlight Express Rooms where children and families can interact and play in a fun and safe environment.
Starlight CEO, Louise Baxter commented, "Starlight has always used entertainment as part of our distractive programs to support the well being and resilience of seriously ill children. This opportunity sees families being able to access top quality content from trusted companies while supporting Starlight at the same time."
www.123tv.com.au is Spondo's online children's channel where content is curated regularly from the vast library of over 2500 titles from the ABC. Affiliates can sign up and then market this site out to their communities, donation-base and network with the affiliate enjoying a generous revenue share from every video watched. Starlight Foundation supporters can access the channel through their website www.starlight.org.au.
About Spondo
Spondo is a world-leading technology company with proprietary content syndication and revenue distribution software that empowers publishers to monetize their content on any website, tablet PC or Smart device/TV via streaming Pay-Per-View, VOD and more. Based in Melbourne, Victoria, Australia, Spondo seeks to connect content owners with affiliates and their communities through an innovative business model of revenue sharing, turn-key technology solutions and marketing tools that make it easy to make money from content worldwide. Spondo is owned by holding company RivusTV Limited which was founded in 2007. RivusTV launched Spondo.com earlier this year and has already signed several deals with international content publishers and has plans to expand into the US and globally in early 2013.
About The Australian Broadcasting Corporation
The Australian Broadcasting Corporation (ABC) is Australia's national public broadcaster. The corporation provides television, radio, online and mobile services throughout metropolitan and regional Australia, as well as overseas through the Australia Network and Radio Australia.
About Starlight Children's Foundation
Since being formed as an Australian children's charity in 1988, the Starlight Children's Foundation has brightened the lives of seriously ill and hospitalised children, and their families, throughout Australia. Living with illness or injury can cause enormous strain in the lives of children and their families. The pain, loneliness and isolation that sick children feel dominates their lives, and they often miss out on normal experiences that healthy children take for granted.
Starlight provides programs integral to the total care of seriously ill children - while health professionals focus on treating the illness, Starlight is there to lift the spirits of the child, giving them the opportunity to laugh, play and be a child again.
