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eFuture to Roll Out Distribution Management Solution for Kimberly-Clark China


BEIJING, March 12 /Xinhua-PRNewswire/ -- eFuture Information Technology Inc. (Nasdaq: EFUT) (“eFuture”), a leading front-end supply chain management software and service company in China, today announced that it will roll out the deployment of its eFuture ONE DMS, a real-time visual distribution management solution (“DMS”), for Kimberly-Clark (China) Co., Ltd (“K-C”).

“We are excited for the opportunity to continue optimizing Kimberly-Clark’s distribution processes in China,” said Adam Yan, eFuture’s chairman and chief executive officer. “The rapid growth of China’s retail and Fast-Moving Consumer Goods industries is intensifying competition, and businesses must streamline their operations to stay competitive. With products that reduce costs and increase efficiency, I’m confident in our ability to deliver a broad set of solutions to fulfill the front-end supply chain needs of retailers in China.”

eFuture recently completed the implementation of the first stage of the eFuture ONE DMS in a pilot project, and the second stage will expand the solution throughout K-C’s distribution network in China, including Hong Kong and Macao. eFuture will roll out the solution to K-C’s China-based distribution network as well as to distributors critical to K-C’s China growth plan.

K-C is a leading global health and hygiene company employing more than 55,000 people worldwide and posting sales of $18.3 billion in 2007. Headquartered in Dallas, Texas, with operations in 37 countries worldwide, K-C’s global brands are sold in more than 150 countries around the globe.

About Kimberly-Clark Corporation

Kimberly-Clark Corporation (NYSE: KMB) and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people --nearly a quarter of the world’s population -- trust K-C’s brands and the solutions they provide to enhance their health, hygiene and well being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, K-C holds the No. 1 or No. 2 market share position in more than 80 countries.

Kimberly-Clark’s business development in China began in 1994. To keep up with the latest Kimberly-Clark news and to learn more about the company’s 136-year history of innovation, please visit http://www.kimberly-clark.com .

About eFuture Information Technology Inc.

eFuture is a leading provider of front-end supply chain management software and services in China. The company provides one-stop-shop software and service solutions to manufacturers, distributors, wholesalers, logistics companies and retailers in China’s front-end supply chain market, especially in the retail and Fast Moving Consumer Goods (‘‘FMCG’’) industries. The company currently serves more than 900 clients, including Fortune 500 companies, over 700 retailers and over 200 distributors operating in China. eFuture is also one of IBM’s premier business partners in Asia Pacific and is a strategic partner with Oracle, Microsoft, JDA, Motorola and Samsung Network China. The company has 20 branch offices across China.

For more information about eFuture, please visit

http://www.e-future.com.cn/

FORWARD-LOOKING STATEMENTS

This announcement contains statements that may constitute forward-looking statements made pursuant to the safe harbor provision of the Private Securities Litigation Reform Act of 1995. We caution investors that any forward-looking statements presented in this report, or which management may make orally or in writing from time to time, are based on beliefs and assumptions made by, and information currently available to, management. When used, the words "anticipate," "believe," "estimate," "expect," "intend," "may," "might," "plan," "project," "result," "should," "will" and similar expressions which do not relate solely to historical matters are intended to identify forward-looking statements. Such statements are subject to risks, uncertainties and assumptions and are not guarantees of future performance, which may be affected by known and unknown risks, trends, uncertainties and factors that are beyond our control. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or projected by the forward-looking statements. We caution you that while forward-looking statements reflect our good-faith beliefs when we make them, they are not guarantees of future performance and are affected by actual events when they occur after we make such statements. Accordingly, investors should use caution in relying on forward-looking statements, which are based on results and trends at the time they are made, to anticipate future results or trends.

Some of the risks and uncertainties that may cause our actual results, performance or achievements to differ materially from those expressed or implied by forward-looking statements include, among others, the following:

-- general risks affecting the Chinese retail industry;

-- failure to effectively manage our growth and expansion or to integrate

acquisitions and developments successfully;

-- risks and uncertainties affecting software development;

-- risks associated with downturns in the Chinese national and local

economies;

-- risks associated with our dependence on key personnel whose continued

service is not guaranteed; and

-- the other risk factors identified in our most recently filed Annual

Report on Form 20-F, including those described under the caption "Risk

Factors."

The risks set forth above are not exhaustive. Other sections of this report may include additional factors that could adversely affect our business and financial performance. Moreover, we operate in a very competitive and rapidly changing environment. New risk factors emerge from time to time and it is not possible for management to predict all risk factors, nor can it assess the impact of all risk factors on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, investors should not place undue reliance on forward- looking statements as a prediction of actual results. Investors should also refer to our most recent Annual Report on Form 20-F for future periods and reports on Form 6-K as we file them with the SEC, and to other materials we may furnish to the public from time to time through Forms 6-K or otherwise, for a discussion of risks and uncertainties that may cause actual results, performance or achievements to differ materially from those expressed or implied by forward-looking statements. We expressly disclaim any responsibility to update any forward-looking statements to reflect changes in underlying assumptions or factors, new information, future events, or otherwise, and you should not rely upon these forward-looking statements after the date of this report.

Source: eFuture Information Technology Inc.
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